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Vizio could pay around $17 million in settlements for its data tracking lawsuit

Class-Action-Lawsuit

Vizio, a TV company was accused of tracking its customers viewing habits in early 2017  and maybe be reaching a settlement in its class-action lawsuit and could pay up to $17 million. However, the deal is subject to final approval.

In early 2017 it was first discovered that the TV company was spying its users viewing habits. Vizio’s has already made a payment of $2.2 million to the Federal Trade Commission in a previous settlement. The company promised that it would ask permission to its users before tacking their viewing habits and data before selling it to its advertisers.

From February 1st,2014 to February 6th,2017 around 16 million Vizio customers in the US were impacted who used their smart TVs, according to the company.

As part of the settlement, the company is opting out if tracking and would also change their language from “agree/settings” to “accept/decline.”

The company would delete all the viewing data it collected before to February 6th, 2017 to when the tracking data was first discovered and also add an additional in the quick start guide.

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